AI Insights · Timothy · April 2025
Top 5 iOS Decoration Games in Italy: Q1 2025 Performance
Explore the Q1 2025 performance of the top 5 iOS decoration games in Italy, highlighting trends in downloads, revenue, and active users.
In the first quarter of 2025, the iOS platform in Italy saw notable performances from the top decoration games. Here's a detailed look at how these apps fared in terms of downloads, revenue, and active users, based on data from Sensor Tower.
Gardenscapes by Playrix showed a stable revenue trend, starting at approximately $112K and peaking at $113.8K in mid-March. Weekly downloads peaked at 23.6K in mid-January but gradually declined to 9.4K by the end of March. Active users increased steadily, reaching a high of 155.9K in mid-March.
Homescapes, another Playrix title, experienced a slight drop in revenue, starting at $87K and ending at $68.4K. Downloads saw an early peak of 13.5K in January, dropping steadily to 3.4K by March. Active users initially declined, but then increased to 137K in early March before tapering off.
Travel Town - Merge Adventure from Moon Active saw its revenue decrease from $74K to $45K over the quarter. Downloads showed a similar trend, with a peak of 10.4K in late January, falling to 5.1K by March. However, active users rebounded towards the end of the quarter, reaching 25.4K.
Seaside Escape®: Merge & Story by Microfun Limited maintained a consistent revenue between $14K and $17K. Downloads started at 4.5K, declining to under 1K by the end of March. Active users fluctuated slightly, ending the quarter at 10.6K.
Finally, Merge Mansion: Mystery Puzzles from Metacore Games Oy had a revenue range between $9K and $18.5K, with a significant peak in mid-March. Downloads remained relatively low, peaking at 1.3K. Active users remained stable, closing the quarter at 22.8K.
These insights provide a snapshot of the iOS decoration game market in Italy for Q1 2025. For more detailed analysis, visit Sensor Tower.